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Regular articles in the nationals, including The Times, along with radio interviews and local media coverage were also generated.
Journalists were invited and attended Women in the City events, strengthening relationships with media.
Gwen Rhys, founder of Women in the City, regularly commented on workplace issues adding to the coverage achieved and positioning Gwen Rhys as an industry expert. A range of communication activities were also undertaken resulting in strategic alliances for Women in the City.
Women in the City
Women in the City promotes, recognises and rewards female talent through an annual programme of events and awards. Harriet Subramanian, Within PR, was appointed to raise the profile of Women in the City and its award winners in the national media as well as business and trade press.
Strong coverage was secured in national and trade press with The FT featuring the Women in the City annual lunch and its sponsors.
The PR activity also generated online media coverage with articles in key local newspapers, and overall the pilot launch was a huge success.
Awareness levels of the Drive iQ software being available to young drivers in West Sussex were high, with new business enquiries received by the team. The highlight of the media activity was coverage on BBC South East breakfast news programme
a2om International Ltd
a2om formed a2om cic to launch a UK wide corporate social responsibility initiative to give away Drive iQ – brain training software for young drivers. Within PR was appointed to raise the profile of the pilot launch in West Sussex.
We created a media relations programme which resulted in blanket radio coverage across the county, despite radio not being the first choice of media. However, the story worked well with news agendas on the day.
This page will give you a taste of the work we undertake on behalf of our clients. Our client base is diverse and we cover a range of sectors. At Within PR we work hard to deliver results for all our clients, big or small, and use a range of media to do this.
We work closely with each of our clients to gain an in-depth knowledge of their business as well as their industry sector to become an extension of their internal team. The majority of the work we undertake is PR based, however we also supply a wide range of marketing communication services and this is reflected in the examples below where PR forms just one element of a larger marketing campaign.
If you would like a more detailed briefing about the work we have undertaken please do not hesitate to get in contact with one of the PR team either on the phone or via email harriet@withinpr.com
For more information regarding Within PR
click here to email Harriet
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